Tuesday, 28 April 2015

High Class Shopping at Garosu-gil, Apujeong Rodeo Street and Gangnam

I'm glad to receive acknowledgement that despite the vast abundance of garosu-gils (tree lined streets), the one in Sinsa-dong is famous as a beautiful promenade in the middle of the city and caters to artistic sensibilities. So with that in mind, I was lured under false pretences that it was immensely easy to find. Sure, it would boast spectacular scenery in spring and autumn with a heavy blanket of red and gold but in winter? Almost a wild good chase. Before we begin the day's journey, here's breakfast.

A simple breakfast of bulgogi, japchae and kimchi. I get hilariously excited over something that I'm sure is so mundane. It would be like getting enthusiastic over bread (was close to saying mashed potatoes, but cooking with potatoes would be considered something out of the norm in my household). I can't explain my love for japchae but I'll fight you to the death if you attempt to share with me.

Garosu-gil is filled with boutiques that are most certainly more for the eyes than for the wallet. Bus despite that, it has a unique vibe that just merely strolling through leaves you enriched. Moreover, the large number of bars, cafes and restful eateries make it the perfect place for catching up with friends as the world speeds by. This street is home to creativity whether it be photographic or video. You could not ask for a more captivating place to simply wander around. 

There are a few ways to get here. One is to take the #8 exit at Sinsa station and walk straight until you see the Tous les Jous on your left. Turn left into the street after the Tous les Jous, Garosu-gil!

Even the signs here are artistic. 

Monochrome and neutrals but all distinctly feminine.

Or timelessly elegant.

I'm sure that if this was spring or autumn instead, the sheer beauty of its golden foliage would stop me right in my tracks.

Jessica and Krystal! Ahem, I swear I've left my fangirling days behind me.

A mismatched jumble block appearance that paradoxically seems to work in harmony with one another. 

The architecture is stunning! Each building is unique, it's like walking through a megasized toy town. 

Kitschy stores are abundant here in Seoul, the same can't be said for Sydney unfortunately. I made a deal with myself, my luggage was to be solely dedicated to skincare, make-up and fashion. I didn't need knick knacks! .. or so I thought. 

Knits, beautiful knits! Check out that soft pink houndstooth cardigan! WHY DID YOU HAVE TO BE BUILKY?? Next time, I'm wearing all my clothes to the airport.

What I love most about fashion organisation in Japan and Korea is that they're strictly colour coordinated. So convenient!

Who knew there could be such a varying degree on white chiffon shirts? Not that I'm complaining. 

Such cute cafes! If you're ever here, make sure you check out the Gentle Lady Cupcake, they're unashamedly classy!

There is no reprieve for the sweet tooth. By the end of the day, you will have developed cavities in every precious commodity and you won't be the slightest bit remorseful.

What's this? My spidey senses are tingling. 

It had me at Flea Market.

Walking down the stairway to heaven.

I so wanted that leather skater dress! Not sure if I had the capacity to pull it off though. Ahuh, I run myself on a very tight ship/

Did anyone ask for denim?

This store is like an attic meets dollhouse meets modern loft. I was waiting for the spotlights to be trained on you and runway music to play at maximum volume.

9owls Vintage

Another place I really love is the Pop boutique! It's all the way at the end which really, acts as the perfect sprinkling of sugar on top for Garosu-gil. Instead, it's filled with most unique fashion you'll see anymore that's very Harajuku-esque. And the price isn't so bad either, for something in the Gangnam area!

So what do you do after you've covered Garosu-gil and you don't possess the desire to drink coffee until you blood turns into caffeine? March forth to Apujeong Rodeo Street! The atmosphere is youthful and the storefronts unintentionally serve as perfect Instagram fodder with their colourful, spunky designs. 

For food options, although I haven't been there (despite a very unsuccessful hunt in -10C weather), the Dessertree is a popular cafe with courses consisting entirely of desserts! Hey, don't curse me if you come back from Korea without any tooth enamel. Or go to the Gourmet 494 in the basement of the West building, for a lvl 100 food court. There's no such thing as being hungry!

653-7 Sinsa-dong, Gangnam-gu, Seoul, South Korea

Gourmet 494
343 Apgujeong-dong, Gangnam-gu, Seoul, Korea
Get off at Apujeong Rodeo Station, exit #7 for WEST building and #1/#2 for EAST building. 

I'd imagine that those baubles would produce a soft, romantic glow come nightfall.

After wandering through Cheongdam-dong, home to luxury brands, I was feeling a tad peckish, so Gangnam, we're coming for you!

The pastel, slouchy aesthetic. The one and only. 

Disney adorned accessories! I would've bought a wardrobe's worth of this, just watch. 

My favourite colour coordinated section. Despite Gangnam's notorious expensiveness, Gangnam Subway Station is a great place to pick up a bargain. and a stunning array of it as well!

Of course.. aahaha. 

GANGNAM! It brings back severe flashbacks of Akihabara 

Such a wide sprawling city, no wonder it's a rich district!

The Banana & Co. Cafe!

stew N! Such a small unassuming front.

I came here upon it being featured here. I was using some of her videos as a guide to visit places in Korea, she's a bit eccentric but she's unquestionably vivacious haha. It explains my excitement upon stumbling across the Banana & Co. cafe, like, :O!! I SAW THIS FEATURED IN A VIDEO. OMG IT'S RIGHT IN FRONT OF ME! The waiter? Suggested I order the cream stew as everything else was spicy but uh.. I'm seriously weak as I had to wait for this to cool and had bites sparingly and finished an entire pitcher of water. But it was DELICIOUS!

Now, I recommend you come with at least one other person as the serving is huggeee, furthermore, the dinner doesn't end there! And forget the bread! And be very conscious of that sauce! A spicy cream stew with beef short ribs, tomato, salad and pasta. Delicious. 

And then.. when you're stomach is virtually bursting at the seams, they add rice and seaweed to it to make a quick risotto/stir fry with the remaining rice! I had a ton leftover but they didn't have containers T____T. I still have dreams about this. 

Such a cute menu! But I was holding my stomach in my left arm so I kind shuddered off dessert.

That's what I say and I wandered into a cupcake store AHHAHA. 

I lied. After a 40 minute subway ride back to the apartment, I stopped by to buy Bungeoppang from a vendor nearby. The Korean version of Taiyaki, delightfully crisp and filled with red beans .. perfect..

And dinner was a stomach friendly seeded bread that I dipped into hot chocolate! Perfect way to cap off a day. 




  1. Man, all that food looks so good! I didn't make the most of it when I visited, we mostly ended up snacking at french style bakeries :-/ I wonder what that handbag museum on the sign was like.

  2. Agree to Eimear Anne! The food looks so great!


  3. The food looks yummy yummy :)

    Bisous de France, Sandy ;-)


  4. Love all these pictures, they inspired some serious shopping envy!

  5. Ah it looks amazing there, I love those artistic signs aha!

    The Velvet Black // UK Style & Beauty Blog

  6. Fabulous pictures!! And after that I reaaaally NEED to go shopping :P <3
    xo xo

  7. It looks amazing! Would love to go one day, all the food and shopping looks incredible x

  8. Seems like you had a great time in Korea, I'd love to visit someday.
    The shops and cafes are just too cute, i wouldnt hesitate to go in any one of those you mentioned!

    x, Carina
    Running White Horses | Fashion + Travel

  9. omg, i am so jealous! you are in K!